how to rank your video on youtube

Introduction

You've created a great video and now you want to make sure it gets seen by as many people as possible. Luckily, there are some things you can do to optimize your video and make sure it appears as high as possible in YouTube's search results. Read on to find out how!

The Algorithm

These days, it seems like everyone is trying to figure out how to rank their videos on YouTube. And while there is no one-size-fits-all answer, there are some general tips and tricks you can use to improve your chances of ranking high in YouTube’s search algorithm.

First and foremost, it’s important to understand that YouTube’s algorithm is constantly changing, so what may have worked last month might not work this month. With that being said, here are a few general tips to keep in mind when trying to rank your videos on YouTube:

• Use keyword-rich titles: In order for your video to show up in YouTube’s search results, you need to use keywords in your title. But don’t stuff your title with too many keywords – instead, focus on using 1-2 relevant keywords that accurately describe your video.

• Optimize your tags: YouTube allows you to add tags to your videos, which help the algorithm understand what your video is about. Make sure to include relevant keywords in your tags, but again – don’t stuff them.

• Create transcripts of your videos: Transcripts help YouTube understand the content

Tips and Tricks

1. Create transcripts of your videos. Include keywords in the transcript that you want to rank for.
2. Provide subtitles or captions for your videos. Again, include keywords where relevant.
3. Optimize your video file for SEO. This means including keywords in the file name and using a descriptive title and description.
4. Use tags wisely. Tags are like keywords for YouTube videos and can help your video appear in search results for related topics.
5. This will help to build links back to your video, which will improve its ranking in YouTube search results.
6. Interact with other users on YouTube. This includes liking, commenting on and sharing other people's videos. This activity signals to YouTube that your video is worth watching and helps to promote it in the algorithm.
7. Finally, remember that patience is key when it comes to ranking videos on YouTube. It can take time for your efforts to pay off, so don't get discouraged if you don't see results immediately!

Keyword Research

One of the most important things you can do to ensure that your videos rank well on YouTube is to perform keyword research. This will help you determine what keywords and phrases people are searching for in relation to your video topic, and then you can incorporate those keywords into your title, tags, and description. There are a number of different keyword research tools you can use, such as Google AdWords Keyword Planner and Wordtracker.

Once you've identified a few potential keywords, it's important to use them strategically. Don't stuff your title or description full of keywords - this will not only turn off viewers but could also get your video penalized by YouTube. Instead, focus on using your keywords naturally throughout the text.

In addition to keyword research, another way to optimize your videos for ranking is to create transcripts of your videos. This provides YouTube with another way to index your content, and it also gives viewers the option to read along if they prefer. You can create transcripts using a tool like Rev.com.

Optimize Your Video Title

Your video title is one of the first things that potential viewers will see, so it’s important to make it count. Use keywords that are relevant to your video and that you think people would search for when looking for a video like yours. Also, keep your title short and to the point – you want people to be able to easily remember it and find it again later.

In addition to using keywords, you can also use symbols or numbers in your title to make it more eye-catching and unique. For example, if your video is about “5 easy tips for ranking higher on YouTube”, then using the number 5 in your title will help it stand out from other videos with similar titles.

Finally, don’t forget to include your brand name or channel name in your video title. This will help viewers who are already familiar with your work find your new video more easily.

Optimize Your Video Tags

If you want your videos to rank higher on YouTube, then you need to optimize your video tags.

Your tags are like keywords for your video. They tell YouTube what your video is about, and they help YouTube determine which videos to show in search results.

To optimize your tags, start by doing some research on which keywords are most relevant to your video. Once you know which keywords you want to target, make sure to include them in your tags.

In addition to including relevant keywords, you should also try to use popular keywords and phrases that are being searched for often on YouTube. This will help YouTube understand that your video is popular and relevant, and it will give you a better chance of ranking high in search results.

Finally, don’t forget to regularly update your tags as you create new content. This will help ensure that your videos always have the most relevant and up-to-date keywords.

Optimize Your Video Description

When it comes to ranking your videos on YouTube, one of the most important factors is your video description. This is where you can include keywords and other information that will help YouTube understand what your video is about, and make it more likely to appear in relevant search results.

Here are some tips for optimizing your video description:

1. Include keywords that describe your video.

2. Make sure your description is clear and concise.

3. Use rich text formatting to make your description stand out.

4. Include links to other videos or websites that are relevant to your video.

5. Use annotations to highlight key points in your description.

By following these tips, you can help improve your videos' ranking on YouTube and get more views from potential viewers.

Create transcripts of your videos

If you want your videos to rank higher on YouTube, one way to do so is to create transcripts of your videos. This helps YouTube understand what your videos are about, and can therefore lead to higher rankings in search results.

To create a transcript of your video, simply type out the spoken text as you hear it. You can then save this transcript as a .txt file or Word document. Once you have your transcript, upload it to YouTube along with your video.

In addition to transcripts, including closed captions with your videos can also help them rank higher on YouTube. Closed captions are text versions of the spoken words in a video, and are generally used for viewers who are hard of hearing or watching a video in a noisy environment. Closed captions can be created using software like Magpie or CaptionTube.

By including transcripts and closed captions with your videos, you're giving YouTube more information about your content which can help them rank your videos higher in search results. So if you're looking to boost your video ranking on YouTube, creating transcripts and closed captions is a great place to start.

Add captions to your videos

Adding captions to your videos is one of the best ways to improve your YouTube ranking. By adding captions, you are providing more opportunities for people to watch and engage with your videos. And, as we all know, engagement is a key factor in determining YouTube rankings.

There are two ways to add captions to your videos:

1. Use YouTube's automatic captioning feature. This is an easy way to get started, but the accuracy of the captions may not be perfect.

2. Add your own captions using a tool like Rev.com. This option gives you more control over the accuracy of the captions, but it does require a bit more work on your part.

Whichever method you choose, be sure to proofread your captions before publishing them. Remember, even a small mistake can make it difficult for people to understand what you're saying in your video.

Optimize your thumbnail image

Your thumbnail image is the first thing viewers see when they come across your video, so make sure it's eye-catching and representative of the content in your video. You can choose to upload a custom thumbnail image when you upload your video, or YouTube will automatically select three thumbnail images from your video.

To ensure that your thumbnail image will be as effective as possible, follow these tips:

1. Use a high-resolution image: The thumbnail image should be at least 1280 x 720 pixels.

2. Use a relevant image: Choose an image that accurately represents the content of your video.

3. Use an attention-grabbing image: Try to choose an image that will stand out in a crowded YouTube search results page.

4. Use a visually pleasing image:Make sure the thumbnail image is aesthetically pleasing and doesn't contain any jarring elements.